Can Li Jiaqi's myth be copied? The keys are as follows

To put it plainly, whether the Internet celebrity economy can continue to develop at a high speed in the future depends on whether MCN can continue to export fresh blood and reproduce more Li Jiaqi. The keys to this problem are as follows:

First: Has the overall environment of the Internet celebrity economy changed? Have consumer psychology and consumer demands changed? MCN should be aware of the changing trends of the audience's tastes in a timely manner, and must keep pace with the times, rather than seek a sword, only in this way can maintain the "freshness" of users.

Second: Can the Internet celebrity economy seek a greater breakthrough on the basis of live e-commerce? What is a higher-end market? When it comes to singers, filmmaking, endorsement of high-end fashion brands, etc., these are all directions that can be chosen.

In conclusion, although the Internet celebrity economy has shown a booming development momentum, there are still many potential hidden dangers. I hope that the emergence of phenomena such as Zhang Dayi and Li Jiaqi is only the starting point of the Internet celebrity economy, not the end point.